SANTA MONICA, Calif.--(BUSINESS WIRE)--Mar. 6, 2017--
Leading U.S. toymaker and consumer products manufacturer JAKKS Pacific,
Inc. (NASDAQ: JAKK) today announced a multi-year licensing agreement
renewal with Disney Consumer Products and Interactive Media in China for
merchandise rights for several entertainment properties.
The agreement includes more than 50 Disney entertainment properties such
as Disney Princess and Disney Frozen for large doll category,
plus new entertainment properties such as Disney’s Moana,
Disney’s Beauty and the Beast in the large doll category; several
properties for dress-up, role-play, costumes, masks and accessories;
along with a deep library of classic and new entertainment properties
for Disney Tsum Tsum collectibles, action figures and ride-ons and
“We are delighted to renew and expand our relationship with Disney
China. JAKKS has strategically opened offices in Shanghai as well as in
other areas of China, and over the years has grown to better support key
licensing opportunities such as this agreement with Disney Consumer
Products and Interactive Media. The expansion has allowed us to open new
distribution channels, sell direct to retail and focus on the rapid
expansion of online sales to increase our footprint in this important
and growing market,” said Stephen Berman, Chairman & CEO, JAKKS Pacific.
About Disney Consumer Products and Interactive
Disney Consumer Products and Interactive Media (DCPI) is the business
segment of The Walt Disney Company (NYSE:DIS) that brings our Company’s
stories and characters to life through innovative and engaging physical
products and digital experiences across more than 100 categories, from
toys and t-shirts, to apps, books and console games. DCPI comprises two
main lines of business: Disney Consumer Products (DCP), and Disney
Interactive (DI). The combined segment is home to world class teams of
app and game developers, licensing and retail experts, a leading retail
business (Disney Store), artists and storytellers, and technologists who
inspire imaginations around the world.
About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer, manufacturer
and marketer of toys and consumer products sold throughout the world,
with its headquarters in Santa Monica, California. JAKKS Pacific’s
popular proprietary brands include BIG-FIGS™, XPV®, Max Tow™ and
Friends, Disguise®, Moose Mountain®, Funnoodle®, Maui®, Kids Only!®; a
wide range of entertainment-inspired products featuring premier licensed
properties; and C’est Moi™, a skincare and performance makeup brand.
Through JAKKS Cares, the company’s commitment to philanthropy, JAKKS is
helping to make a positive impact on the lives of children. Visit us at www.jakks.com and
follow us on Instagram (@jakkstoys),
and Facebook (JAKKS
©2017 JAKKS Pacific, Inc. All rights reserved.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170306005276/en/
Source: JAKKS Pacific, Inc.
Sara Rosales Montalvo